Happiest Minds acquires US-based Aureus Tech

Bengaluru-headquartered Happiest Minds Technologies Ltd this week acquired US-based digital product engineering firm Aureus Tech Systems. 

Happiest Minds said in a statement that it has signed definitive agreements to acquire 100% membership interests in Aureus. The financial details of the deal were not disclosed.

Through the acquisition, Happiest Minds strengthens its domain capabilities in insurance and reinsurance, healthcare and life sciences verticals and strong product and digital engineering services (PDES) business.

Joseph Anantharaju, executive vice chairman at Happiest Minds, said “I am delighted to welcome Aureus’ team to the fast-growing Happiest Minds family. Aureus strengthens our BFSI and healthcare industry groups, enhances our value proposition in these verticals and contributes to our new customer acquisition initiatives.”

“We are excited at the potential to cross-sell and up-sell infrastructure, security, automation, analytics and GenAI offerings to Aureus’s customers to accelerate Happiest Minds’ growth,” Anantharaju said. 

Happiest Minds chief financial officer  and managing director Venkatraman Narayanan said, ”Aureus gets us a strong brand recall in the insurance/reinsurance space with access to a market leader with a compelling value proposition and a strategic presence in the customer’s long-term imperatives.”

Abhishek Pakhira, CEO of Aureus Business, said, “There is a significant shift in how insurance  and healthcare providers are looking at their business. We are seeing a secular trend of developing and executing on a digital transformation roadmap that helps them transform into tech-enabled services companies. Now more than ever, technology services providers need to combine the understanding of market problems with technology intensity to deliver business outcomes.”

“We strongly believe that the deep digital native capabilities of Happiest Minds and its scale will help us solve bigger problems for this industry group. Everyone in the Aureus family is excited about the journey,” Pakhira added. 

Aureus is a niche Azure native digital product engineering firm focused on digital transformation using data, AI, and application modernization. 

The 150-person company headquartered in Denver, Colorado with a development center in Hyderabad partners with Fortune 500 companies including global insurance and reinsurance providers and healthcare and life sciences enterprises in their cloud transformation journeys.

As a Microsoft-certified gold and co-sell partner for digital and app innovation (Azure), Aureus delivers bespoke cloud and AI-based transformation solutions, underpinned by a blend of domain expertise and industry acumen.

Happiest Minds provides digital and technology services to enterprises. The company enables digital transformation for enterprises and technology providers by delivering “seamless customer experiences, business efficiency and actionable insights,” according to its website.